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Billionaire Taizo Son teams up with Golden Equator

Billionaire Taizo Son teams up with Golden Equator

Tech billionaire and Mistletoe founder, Taizo Son, has been appointed special advisor to Golden Equator, following a partnership agreement between both companies.

The entrepreneur, who is the brother of SoftBank founder, Masoyoshi Son, moved from Japan to Singapore in 2017, from where he launched an accelerator program in India for agriculture and food technology start-ups.

Mistletoe is a venture capital firm and Golden Equator is a group of companies founded in Singapore, with businesses covering finance including a multi-family office and a fund management company.

Golden Equator said it will work with Mistletoe to transform six sectors - healthcare, education, banking and insurance, food, housing, and fashion - through technology and innovation.

The partnership will also seek to promote the ease of doing business and impact investments in addition to aiding Singapore-based businesses that want to expand in Asia.

For Son, this is the first partnership in Southeast Asia, and he plans to invest $100 million in start-ups.

The partnership aims to enlist the help of government-level agencies, specialists, thought leaders, students and start-up founders, backed by investors, corporations, university funds and family offices, to build the ecosystem.

‘For family offices and wealthy families, they are what we call backers, and in Asia, these groups are influential,’ Shirley Crystal Chua, CEO and founder of Golden Equator told Citywire Asia.

‘They can either validate a proposition by investing in or endorsing it, and we want to bring together more family offices and wealthy families into the ecosystem.

‘This provides them access to special investment opportunities, allow their next-generation successors to collaborate and access each other’s networks and also provide access to innovative technologies that they can assimilate into their businesses, while allowing other members of the ecosystem access to more wealth in the region,' she said.

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